Florence and the Machine Touring Australia – July/August 2010

Australia has fallen hard for Florence and the Machine. Since her debut tour as this year’s St Jerome’s Laneway Festival headline act, the passion with which local fans have flocked to be a part of the Florence and the Machine experience, has been electric. Never one to disappoint, Florence and the Machine return to Australia this July for an encore tour that promises to be nothing short of spectacular.

The Florence and the Machine return tour begins at Australia’s premiere winter festival, Splendour in the Grass, at their brand new festival site in Woodford, Queensland, to play to the masses on Saturday 31st July. She then moves on to Melbourne for a performance at Festival Hall on Tuesday 3rd August and finishes her East Coast run at Sydney’s Enmore Theatre on Thursday 5th August. From there, Florence and her band head west to Perth for their final Australian show at Challenge Stadium on Tuesday 10th August.

Tickets for all shows go on sale through the usual outlets on Friday 21st May, and are set to be one of the hottest concert tickets of the year. Florence’s Laneway Festival side shows sold out in a matter of minutes, with more shows added and venues upgraded to contain the hungry masses, so heed the warning this time around and get in quick!

Flo began her gentle assault on Australia as an indie darling, and she has since broken through onto radio airwaves across the country and has already set herself up as one of the worlds next female superstars. In JJJ’s nationwide survey of the best songs of 2009, Florence and the Machine not only scored a top ten spot with Dog Days Are Over, but featured throughout the Hottest 100, with fans also voting in Rabbit Heart and Kiss with a Fist worthy contenders for song of the year.

The 2009 release “Lungs” has been wholly embraced worldwide, with the BBC calling it “sheer gleeful bliss”, and Mojo exclaiming, “This is a brave, bold…record from the kind of talent we should be ecstatically happy to have around”. A new two disc plus bonus video tour edition of the album is out through Universal Music on the winter tour’s on sale date, Friday 21st May.
Off the back of such a stellar debut Down Under, and heavy duty international festival commitments performing at Coachella, Glastonbury, Roskilde and the Primavera Sound Festival to name a few, Florence Welch is a woman in demand.

In spite of a whirlwind European tour and over a million albums sold in the UK alone, Florence and the Machine still recognises the boundless passion Australian fans have shown for her. In July, we are broadening the scope, enlisting bigger venues and welcoming a growing legion of fans to engage with Florence and the Machine on a whole new level. Starring on yet another celebrated Australian music festival line up and playing a bunch of knock out headline shows, this sweet sounding love affair is about to really fire up.

Bust out your best attire, Australia’s favourite flame haired siren is coming back to town!

” Welch launches into her back catalogue with the crowd cheering uncontrollably at almost every turn… Clearly she’s the festival favourite.” SYDNEY MORNING HERALD

“Stylishly staged, and performed with imagination and charisma… Florence has everything you could want from a budding star.” TELEGRAPH.CO.UK

    DATES:

Saturday 31 July 2010 Splendour In The Grass
www.splendourinthegrass.com

Tuesday 3 August 2010 Festival Hall, Melbourne
Tickets through www.ticketmaster.com.au or 136 100
Festival Hall Box Office, 288 Rosslyn St, West Melbourne
Licensed and Unlicensed Areas available.

Thursday 5 August 2010 Enmore Theatre, Sydney
www.ticketek.com.au or 132 849

Tuesday 10 August 2010 Challenge Stadium, Perth
www.ticketmaster.com.au or 136 100

Tickets for all headline shows 9am, Friday 21st May