The release of THE PLEASURE PRINCIPLE in 1979 was a defining moment in music history. Not only did it mark the birth of electro-pop, ushering in the new wave movement across the globe, but it also cemented Gary Numan as an innovator and pioneer in modern pop music. As Numan’s contemporary, Devo, states, “The Pleasure Principle is so original and cool and groundbreaking … nothing sounds like that today.”