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CARO EMERALD debut single ‘BACK IT UP’ [Video]

Check out the ‘BACK IT UP’ video clip below!

  “New Orleans… 1951… a bar full of genius players – double dealing, sweet talking players with more on their mind than numbers – converge where the hustlers lay on the sugar thicker than the cheap wine that flows in the back rooms of the gambling halls. Eyes shift to the white girl who is obviously lost, or from out of town. And as soon as the timpani plays and she grabs the microphone, her voice moves from pariah to Princess of the Pleasure Dome. A coincidence? No, not really…”

‘Back It Up’ is the sound of swapped glances across a crowded dancefloor. It’s the sound of a party that begins late and carries on until the sun rises. It’s a song about dancing, flirting and a declaration of independence. With her debut single, Caro Emerald announces herself with the sort of sassy, whipsmart pop that will have the likes of Lily Allen and Mark Ronson pricking up their ears. Her smouldering vocals update the classic Americano sound with a contemporary sheen and suggestive lyrics over a melting pot of sounds and influences – yet the sound is entirely, inimitably that of an exciting new artist.
Continue reading CARO EMERALD debut single ‘BACK IT UP’ [Video]